The new-mother question
During maternity leave, with her baby just four months old, Pooja began looking more closely at the pieces that touched everyday family life.
Our story
A mother. A teacher. A feeling.
Maison Joey began in the tender, sleep-light days of new motherhood—and in one mother’s search for baby essentials that felt just right.
Pooja, founder of Maison Joey
How it began
From a quiet search to a little home.
Months of looking closer
For three to four months she researched, compared and gathered samples from across India—paying attention to feel, ease, construction and the small details.
Maison Joey finds its name
That thoughtful search became Maison Joey: a warm little home for muslin essentials, playful prints and softer beginnings.
Every tiny detail, made with so much care.
The opening collection is deliberately small: practical packs, easy silhouettes and pieces intended for the ordinary rituals that become treasured memories.
“For all the little ones. For all the big loves.”Shop Soft Beginnings